SBL Case Study | Best Digital Marketing Company in Kochi

SBL's Digital Leap with Orestes

Boosted Traffic, Engagement & ROI with Complete Digital Marketing Services in Kerala

Brand

SBL

Challenges

SBL was inhibited by non-visibility online and disjointed digital efforts that had made it harder to reach out to potential customers and generate good-quality leads.

Goals

Increasing online visibility of SBL, targeted traffic to the website, engagement on social media platforms, and returns on investments from paid advertising.

Background

SBL is a globally recognized IT Company with advanced solutions involving AI, Geospatial Services, Multimedia, Business Process Management, Digitization, BIM, and Software Development. SBL has made great strides to usher industries into the digital transformation age, based on its ambition to be a quality and innovative company. To penetrate more digital consumers, SBL partnered with Orestes Technologies, one of the best digital marketing company in Kochi. Orestes is a trustworthy Complete digital marketing services in Kerala providing end-to-end services with its complete bouquet of Digital Marketing Solutions for SBL to gain an online presence, increase engagement, and also measurable growth using digital marketing expert in Kochi.

Our Approach

01

Strategic Campaign Planning

The project was thus started with a full digital audit and market survey to understand consumer behavior while segmenting the audience. This introduction paved the way for customizing digital campaigns on Google and Meta platforms.

02

Google Ads Optimization

We already started the digital marketing service in Kerala with highly targeted Google Ads campaigns, subscribing to keyword-based ad groups within the more-branded and less-branded forms of search ads, display banner ads, and retargeting strategies for better conversions.

03

Meta Ads Management

The campaign resulted in performance-centric advertisements on Facebook and Instagram with advanced audience targeting and creative customization. The campaign was meant to meet sales targets for specific categories of products and gradually build loyalty through remarketing.

04

Strategy for Social Media

We reworked the social media profiles of SBL and created a content calendar on education, engagement, and products. Regular posts, stories, and reels made it a busy online community.

05

Conversion Tracking & Analytics

With rock-solid tracking in place, we monitored continuously our campaign performance using Google Analytics, Meta Pixel, and others. A/B testing was further administered for advertisement creatives and landing page optimization.

06

ROI-Driven Budget Allocation

Budgets were allocated across channels according to their performance, seasonality, and product demand to be fully optimized for return on investment.

Results

130% Increase in Website Traffic

Total efforts amalgamating Google Ads and Meta Ads were capable of affecting the online visibility of SBL cutting down on a whopping 130 Percent surge of traffic within 3 months.

85% Increment in Social Engagement

Our creative and targeted content approach increased social engagement so that Instagram and Facebook were even 85% higher.

3X Return of Advertised Spending (ROAS)

SBL paid up for a sustainable 3X ROAD in their paid campaigns and made the company among their best digital campaigns ever.

Boosted Brand Memory and Loyalty

Building content marketing as well as remarketing campaigns helps construct trust and loyalty with new and old consumers of the brand.

Conclusion

Orestes created a tailored digital marketing plan to solve SBL's unique issues, turning worries into strengths in the future. The employment of extensive digital marketing services in Kerala of Google Ads, Meta Ads, social media marketing, and others by Orestes assisted SBL in building a robust and viable web presence. This partnership not only helped SBL enhance its digital presence to consumers but also increased its strategic brand presence within a very competitive technology industry. In short, for companies searching for a reputable partner for successful online marketing strategies in Kerala, Orestes is the leading Digital marketing company in Kochi offering innovative-thinking strategies that result in actual and quantifiable results. Hence, if you are seeking a Digital marketing agency Kochi, to put it bluntly, Orestes is The best digital marketing company in Kochi for a seamless and successful digital makeover.