Brand

NAALUMANI

Challenge

Naalumani, entering the snack market with a unique brand identity, have no online presence. They needed their first website to reflect their product quality,brand story and other details while offering a seamless user experience for all customers. The site also had to convey trust and stand out in a highly competitive market.

Goals

Our endeavor was to design with easy-to-use, visually rich and fast loading website that will properly showcase the Naalumani product range and express their brand values. Our goal was to design a responsive website that invites meets engagement and trust while increasing awareness of the brand through other relevant online mediums.

Background



Naalumani is a fairly new player in the snacks industry. They specialize in unique flavors with a high degree of hygiene in their production process, which is also fully automated. As a fairly young brand looking to attract its share of attention online, Naalumani was in need of a strong digital presence that could truly reflect their revolutionary products. Having no previous website, the company chose Orestes—a famous website design company in Kochi—to give shape to their brand vision. Using our rich experience of web design services Kerala, we conceptualized and built this first-ever website for Naalumani so as to help them reach a wider audience and create a strong digital presence in an otherwise competitive market.

Our Approach



01

Brand Discovery & Digital Strategy

We began with research into Naalumani’s brand values, market positioning, and audience behavior to engineer a site that transmits messages clearly and converts well.

02

UX-Oriented Design

A clean, responsive design was created to appeal to health-conscious consumers and showcase Naalumani's novelty flavors and hygiene commitments.

03

Mobile Experience

Since mobile role is the dominant medium for browsing and buying snacks for costumers, it was imperative to put them higher priority on responsiveness and faster loading website on mobile.

04

Product-Centric Architecture

The site was reorganized for advertise each snack with bright attractive pictures and explicit nutritional data for product discovery and the purchases.

05

SEO and Performance Optimization

Optimization for performance with SEO enhancements carried out on target content, meta strategies, and backend enhancements.

06

Scalable Development

Using strong frameworks and modern coding standards to make certain the site is scalable for future features and integrations.

Results



Brand Visibility is Improved

A increase in organic traffic has been seen by Naalumani within deadline of its inception, instinctively spurred by better SEO from a credible web design company based in Kochi.

More Engagement

Higher engagement has been recorded due to better navigation and content layout that doubled the average time spent on the site. This improvement also led to a noticeable drop in bounce rates, indicating stronger user retention.

Increased Conversion Rates

An increase in online inquiries and snack orders came from the new structure and clear CTAs. This streamlined user journey encouraged quicker decision-making and boosted overall conversion rates.

Solid Digital Presence

The new website from Naalumani now stands as a true reflection of their modern-meets-traditional-never-snacks-even-a-bit concept and as a strong asset in their growth journey.

Conclusion



With Orestes leading the way, the Naalumani website has expanded into a lively, responsive, and gorgeous platform. With us as the best website design company in Kochi, we were able to portray their brand through web solutions that transmitted performance. For any business that is out to stand out online, Orestes is the preferred option for web design services Kerala. New or established in the business, hire a website developer India from Orestes will guarantee that your digital targets are taken care of with technical know-how, creative input, and long-lasting impact. From conceptualizing through strategizing, every digital touchpoint is aligned to your brand story.Our design ethos is customer-centric, ensuring an online adventure that's fun and engaging.Let Orestes take your dream and make it a powerful digital experience that delivers on results.

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