One Doorway International Case Study By Orestes

One Doorway International’s Digital Growth Journey

Reaching the Hearts of Supporters, Donors, and Volunteers, With a Digital Approach That Elevates the Cause of Oretses with the Help of Compassionate Action

Brand

One doorway

Challenges

Among the many problems that One Doorway International was experiencing on the digital front was the lack of visibility by search engines and limited traffic on its website, resulting in poor lead acquisition as a result. The company's image online collapsed further due to inconsistencies in branding across various platforms

Goal

Initially, it was to use the strong credibility built by One Doorway International's to create a strong and credible digital presence. The main goal was that Orestes should get foothold in search engines with keywords like and get qualified leads via SEO and paid campaigns in local visibility and global reach

Background

One Doorway International, an emerging player in the global education and consultancy space, was keen on establishing a strong online presence to compete for a broader audience and credibility in an exceptionally competitive field.The firm engaged Orestes, a premium digital marketing agency in Kochi, to amplify the brand's online presence and to drive engagement to greater heights. Intent – to sustain growth, One Doorway International has relegated its entire digital meta-plan to Orestes Tech under the signature brand "Services by Orestes Digital Marketing."

Our Approach

01

Keyword-Focused SEO Strategy

Geo-targeted keywords like "Digital Marketing Services in Kerala" and "Online Marketing Solutions in Kerala" helped with website optimization. On-page followed by off-page and technical SEO techniques were employed for better visibility and ranking.

02

Website UX & Performance Review

Based on a thorough audit, insights were made available for improving the layout, speed, and mobile responsiveness of the site for an enhanced user experience, thus aiding conversions.

03

Targeted Paid Advertising

Focused campaigns on Google Ads and Meta were launched for the audience looking for careers. The advertisement set drove traffic, generated leads, and increased ROI

04

Dynamic Social Media Strategy

Orestes undertook end-to-end social media management, from creative content to daily engagement. Visuals and messaging promoted brand trust and digital presence.

05

Tracking and Reporting Advanced

Conversion tracking and user analytics were set up in Google Analytics and Meta Pixel. This enabled real-time optimization along with the efficiency and performance of the campaign

06

Local Visibility Enhancement

GMB listing optimization and local citations were implemented to improve the local search ranking of the brand for queries like "The best digital marketing company in Kochi" and "Digital marketing expert in Kochi."

Results

Website Traffic

Our paid campaigns now complement SEO strategies and organic efforts, creating a unified approach that’s boosted visibility and engagement

First-Page Rankings for Core Keywords

Achieved first-page rankings on Google for high-intent keywords related to client industry, thus significantly increasing visibility and driving qualified organic traffic

3X Increase in Lead Generation

Leads volume and quality increased significantly through an optimized funnel, driving a surge in high-intent leads thanks to refined audience targeting.

Stronger Digital Brand Identity

Increased engagement and visibility across platforms have strengthened trust and brand recognition online with the client

Conclusion

Then, Orestes has successfully transformed the entire online presence of One Doorway International through an integrated digital strategy and local expertise. We helped the client develop into a true industry leader in performance, experience, and brand consistency. At Orestes, we take pride in being recognized as one of the leading digital marketing agencies in Kochi, delivering comprehensive digital marketing services across Kerala that drive real, measurable results. This collaboration articulates our ambition to be the best digital marketing company in Kochi, facilitating businesses to flourish in the digital age.